


Hello
I'm Holly... and I see stories everywhere. It's the little details that captivate me – the way light catches a moment, the subtle expressions that tell deeper tales.
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And I see these same magical details in your business too.
Every brand has a unique story waiting to be told. Those small, precious moments that make you and your business special - the focused concentration as you craft your products, the genuine connection with your clients, the passion that drives your work.
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These are the moments that deserve to be captured and shared.

The experience behind the lens
With 20 years of storytelling through photography, starting with black and white film, I've honed my craft across the world in various photographic roles. Now based in Hull & East Yorkshire, I bring this wealth of experience to help business owners and creators showcase their authentic brand story.
How we'll work together
During our sessions, you won't find rigid poses or forced scenarios. Instead, we'll focus on capturing your natural energy and authentic personality.
What makes my approach different
At Roots + Tales, I create imagery that does more than just look beautiful – it evokes feeling. My approach is gentle guidance rather than direction, because the most compelling stories are the ones that are genuinely yours.
Whether we're shooting in your home, your business space, or out in nature's studio, I focus on crafting visual narratives that stop people in their tracks and make them feel something real.
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My mind always leads me to the 'how' and 'why' of things, which is exactly what led me to hone in on my storytelling photography style. This curiosity for detail and authenticity is what Roots + Tales is all about. I'm here to dig deeper, to capture the genuine essence of your story right down to its roots.

Beyond the camera
When I'm not behind the camera, you'll find me exploring nature trails with my sausage dog sidekick, Bobby (who has conquered Snowdon with those little legs!). Travelling and time spent in nature lights up my soul.
One of my favourite local spots is Dane's Dyke on the Yorkshire coast – it's a photographer's dream with its white cliffs, rugged boulders, forest paths, and crashing waves.
At home, I'm equally content in the cosy comfort with Tabby, my adopted cat, or sharing a quiet pint in a local pub after a walk. It's all about finding beauty in both the extraordinary and the everyday moments.​
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​​Let's create your story
​Ready to bring your brand's story to life? Let's create something beautiful together.
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